Hi, I’m Kim.

I’m a Design Leader with a focus on e-commerce—and I love creating shopping experiences that feel effortless, intuitive, and just plain enjoyable. Over the past 15+ years, I’ve worked on every page in the shopping funnel extensively. I help major retail brands turn customer insights into smart, high-performing designs.

I’m all about blending clean, thoughtful UX with real business impact—boosting conversion rates and simplifying journeys. I collaborate closely with product, dev, and marketing teams to bring ideas to life, and I believe the best spaces are where data, empathy, and creativity meet. I’m passionate about delivering high-quality, well-crafted design.

I’m endlessly curious about the world around me—always exploring, whether it’s on a hiking trail or in a creative challenge. I love pushing the boundaries of both my imagination and endurance.